- Accident services leader unveils new insurance products aimed at young drivers
Northern Ireland’s leading accident services provider, CRASH Services, has signed an agreement with a major UK young driver insurance provider Marmalade which allows them to provide innovative insurance products aimed specifically at hard-pressed local young drivers.
The first product to be available is learner driver insurance, which provides affordable, flexible short term cover allowing the provisional licence holders to practice driving in their parent’s or friend’s car without the risk of affecting their no claims bonus.
The second product to be introduced is cars for young drivers, which is a unique scheme that combines the purchase of a lower-risk new car and the first year’s insurance. Compared to the cost of buying and insuring an older car, this product can help a young person make significant savings in their first year of driving.
Tony McKeown, Sales & Marketing Director at CRASH Services, said:
“Young drivers in Northern Ireland are suffering enormously because of the cost of motoring but unlike their counterparts in Great Britain haven’t had access to a wide range of competitive, affordable insurance products which are designed to help them get on the road. This agreement with Marmalade allows us to bring those benefits to our next generation of drivers."
“We have extensive knowledge of the insurance market within Northern Ireland. Our decision to partner with Marmalade is part of a strategic move into providing innovative products to insurance brokers and their clients. We have plans to introduce further insurance products in the near future. In particular, we see real potential in the emerging blackbox technology based insurance market.”
This move is a major step for CRASH, which is becoming a significant player in the provision of high-tech ‘black box’ in-car technology designed to encourage safer driving and reduce the traditionally high insurance costs for young drivers.
Crispin Moger, Managing Director at Marmalade said:
“Marmalade aims to get young drivers on the road, promote safe driving and deliver best-value products. We already do this very successfully in Great Britain but our arrangement with CRASH Services means we can now bring those benefits and greater choice to a whole new generation of younger drivers in Northern Ireland.”