Sign in

A welcome hand for PACTS’ future young driver ambassador

Posted by Holly West-Robinson on 26 September 2013 in Uncategorised

PACTS’ future intentions to appoint a young driver ambassador is terrific news.

As champions for young drivers, we are consistently looking to raise the voice of this generation and ensure they are heard.

A young driver ambassador would demonstrate a serious intention to give this age group some proper recognition in an environment that is populated by a much older generation.

Whitehall, transport trade groups, road safety organisations – all within this sector are headed by adults who may be experts in their respective fields but not necessarily experts in teenage motorists.

According to the job spec a newly-appointed ambassador will be able to:

            - stimulate debate on young driver safety and telematics

            - engage with young people and parents through social media

            - present the facts and explore arguments around young driver safety

Full details of the proposed job, which we understand PACTS is looking to fill in the coming months, are here.

It’s easy to knock the generation of young drivers, citing bad accident rates and crash stats but this isn’t particularly constructive.

PACTS’ appointment is a positive step in getting closer to this age group and engaging with them. This will provide insights which at present are only being guessed at or are based on out of date survey samples.

We’ve written before about young people not having a voice and not being listened to, see my blog in May this year.

With the Government’s Green Paper waiting in the wings to be published this Autumn, the timing of this post could not be better.

Marmalade will certainly be extending a welcoming hand to the successful candidate. Let’s hope it’s the start of more young people in these positions of purpose within our industry. It seems commonsense to me. 

About the Author

Holly West-Robinson
Holly West-Robinson

Hi I'm Holly and I'm a young driver based in Peterborough! I love tattoos, food, drawing and anything art related, enjoy hanging out with friends and family and making a fool of myself XD I'm a huge lover of music and also a part time DJ in the underground drum and bass scene. I passed my driving test first time when I was 17 years old have been loving life and my new found freedom ever since! I'm definitely one of the adventurous types who's always up for a good old road trip!


This article currently has no comments. You can be the first to commment by using the form below.

latest tweets


We use cookies to give you the best possible online experience. If you continue, we’ll assume you are happy for your web browser to receive all cookies from our website. See our cookie policy for more information on cookies and how to manage them.

We are currently experiencing intermittent phone connection loss into our Call Centre. However, our email services are unaffected. We aim to have this issue resolved ASAP. However, we can be contacted via the email address on our ‘contact-us’ page or contact us via ‘Live Chat’

Marmalade is a trading style of Young Marmalade Limited (registered in England under company number 04627884) and Provisional Marmalade Limited (Registered in England under company number 06779950).
Registered office for both companies is Marmalade House, Alpha Business Centre, Mallard Road, Bretton, Peterborough, PE3 8AF. Young Marmalade Limited is an Appointed Representative of Provisional Marmalade Limited, which is authorised and regulated by the Financial Conduct Authority under Firm Reference Number 542063. You can check this on the Financial Services Register by visiting